This AI Bible went up 107 places on the App Store ranking overnight
All it took them was one single viral video from 1 of 12 creators:
Faith – The AI Bible is (you guessed it) another bible app, released 3 months ago
Now, they’re running a network of 12+ creators on TikTok:
So far, only 243K views across all of them
And half of those came from one single video tt@alexis.faithapp
Posted 7 days ago:
It got 138K views, 6.3K likes, 134 comments, 2.3K bookmarks
Might seem low but it outperformed acc median by x385
And check what happened next:
The next day, Faith AI peaked in the App Store and went from #122 to #15
It’s gone down since then, but in such a saturated market as the Bible/Prayer niche, any second you can hold it at the top 20 is precious
This video had a more aggressive hook and caption than usually
It’s the «female creator shocked look» classic paired with “I am SHOOK” caption
Text hook is a POV and included in-app footage in the middle of the video, which became the bridge between virality and downloads
I wonder if they’ll take this slight new angle and make sure all other creators follow same format
See the difference between that video and this older one?
Weaker hook and less expression => less views