Social Growth Engineers

Bulk-recording Strategy For Dating App To 200M Total Views

1 min read

This acc (tt@yoyobdt_) has some impressive metrics:

> 220,420,00 total views (from 100% French only content)

> 1100 videos (bulk-recorded)

> 11% videos going viral (7.5x median)

What they’re doing & why it works:

Yoyo Match has an interesting concept

  • on the 9th of every month, a new session is launched
  • from the 10th to the 12th you answer a questionnaire
  • on the 14th of every month, you get your compatibility results with potential partners (like receiving the grades of your exam back in school)

She’s been posting on TikTok since 2021, 100% bulk-recorded, faceful videos about love and relationships.

Faceless is not the only way to produce viral mass content.

You can find a simple format, record yourself talking for 30 mins and get 7-10 videos per day to post on TikTok & Reels.

Check their most viral video:

Social Growth Engineers